How Uber Breaks The Two Cardinal Rules Of Startup PR – And Gets Away With It
- Sunday, March 9, 2014, 11:30
- Entrepreneurs
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By Raf Weverburgh
Whenever I teach workshops on PR for startups, I show them the so called “story model”.
http://www.forbes.com/sites/ciocentral/2014/03/09/how-uber-breaks-the-two-cardinal-rules-of-startup-pr-and-gets-away-with-it/
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