Digital Marketing Is A Great Equalizer For Startups
- Tuesday, November 25, 2014, 18:53
- Entrepreneurs
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Most technical entrepreneurs cringe when they finally realize that marketing is still king, despite the power of technology, and they are up against competitors who have a hundred times their spending power. Luckily, the digital revolution has been a great equalizer in the marketing world, if used effectively to target the audience, engage the customer, and measure results.
http://www.forbes.com/sites/martinzwilling/2014/11/25/digital-marketing-is-a-great-equalizer-for-startups/
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